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Back Forty Beer Company, based in historic Gadsden, Al, is joining forces with The Institute of Sustainability (TIOS) to become the first sustainably certified brewery in the state.
Nestled in the historic surroundings of old downtown Gadsden is a new gathering place where friends, family and even farmers come together to share stories, take in local art, and try the newest pints of Back Forty’s brew.
“The Back Forty taproom is open as a community outreach center more so than it is to sell beer,” says Brad Wilson, marketing manager and brother to Jason Wilson the company’s founder and president. “We want people to know who brewed their beer and to get to know the people who love to drink it. The taproom is not exactly a bar, but instead a great place to have your first pint with us and then go on to enjoy the other local Gadsden businesses.”
Back Forty Beer distributes its product throughout Alabama, Mississippi, Florida, and Georgia. With award winning beers featuring names like Naked Pig Pale Ale, Kudzu Porter, Freckle Belly IPA, and the popular Truck Stop Honey Brown Ale, Southern pride rings true in every batch they make.
Regardless of how far their craft beer travels, Back Forty Beer Co. is showing its commitment to the Gadsden community and the Coosa River that runs through it by joining forces with TIOS to promote their environmentally conscious business practices.
TIOS is a certifying organization modeled after the California standards for sustainable business practices that assesses a company’s environmental awareness and responsibility based on 7 categories (or stars) including: Energy Efficiency, Waste Management and Transportation.
The brewers of Back Forty Beer have already worked towards reducing water usage through a process called Condensate return that saves 95% more water than other conventional methods in the brewing process. They have also helped revitalize the local infrastructure by refurbishing a 1940’s Sears and Roebuck warehouse and turning it into their bustling community-driven brewery and taproom.
Additionally, in an effort to support local Alabama agriculture, every Wednesday families and friends are encouraged to come by the taproom to pick up a farm box of fresh fruits and vegetables provided by the Owls Hollow Farm for only $25 per box.
While the art of craft beer is a key ingredient in the Back Forty brews, avid community involvement and local Alabama flavor add just the right touch to make this beer company a success.
Back Forty Beer Co. will be going through the TIOS certification process in the spring and is planning on finding more ways to conserve energy and serve as a guiding force for a sustainable downtown Gadsden.
By Kelly Marett
Marketing Direct at Trammell Bell, LLC. *Energy Solutions